15 Year Anniversary December 5, 2012
Today we celebrate 15 years of business, but its not a celebration of sales figures, quarterly reports, or percent growth. While those things are necessary to any small business, it is NOT what a business is. Today we get to celebrate 15 years of being able to do what we love, working with people, sharing our love for the outdoors, and being inspired on a daily basis. People don't enter the specialty outdoor retail business to get rich, but then again that depends on your definition of wealth. There's an old saying that I've seen printed on many a t-shirt that says something like, “find a job you love and you'll never work a day in your life.” Untrue. We love what we do, but that doesn't mean that it doesn't take work and sacrifice. Its worth all of that to be a small part of a great community of outdoor enthusiasts. We love getting to live vicariously through our customers, share in their adventures, their misadventures, and watching their love and appreciation for the outdoors grow. In short, thanks for letting us be a part of your outdoor persuits for 15 years; for inspiring us and sharing a small part of your lives with us. Cheers!
The O.O.O. Team
Don and Rebecca Jackson
Jeremy and Kristal Mackey